How GrowthLoop and
Send customer lists from your Data Warehouse to Facebook Ads in one click and always keep them in sync. Your lists can be sent to target Facebook, Instagram, and WhatsApp advertising.
Common Use Cases
- Best Customer Lookalikes — Export lists of your best customers to Facebook Ads to find “similar” users to acquire.
- Churn Re-activation — Export lists of churned customers you are trying to win back based on what they purchased in the past.
- Free to Paid Conversion — Export lists of free sign-ups you are trying to convert to paid customers.
- Upsell Non-Email Openers — The majority of your customers don’t read your emails, unfortunately. For those non-readers, get in front of them on Facebook for cross-selling and upselling to new products.
How it Works
- Create an audience in GrowthLoop.
- Every 15 minutes, we'll generate an updated version of your customer list and send it to Facebook Ads.
- At the same time, GrowthLoop will remove users from your audience that no longer qualify and add newly qualified users.
- Facebook Ads will match users with their database and create a Custom Audience.
- You can see all your Facebook Ads audiences in your Audience Manager.
- When you create a campaign in Facebook Ads, you can select your Custom Audience for targeting.
Common use cases for
Engage high value customers who don’t have a premium subscription and upsell them with Facebook Ads
Upsell high-value customers who have not upgraded to a premium subscription.
Encourage opposing fans living close to your stadium to purchase a ticket when their team is in town on Facebook
Not everyone who lives close to your stadium is a fan. Encourage them to come to a game when their team is playing against yours!
Encourage attendees to buy a ticket to an upcoming game on Facebook
Send a Facebook Ad to fans that encourages them to attend another game before the season ends!
Winback your lost trial leads with an offer on Facebook
Don't forget about your free trial leads that didn't upgrade. Retarget them on Facebook with a special offer to persuade them to come back and convert!
See how leading companies use Flywheel with
Relevant Blog Posts
Google Campaign Manager 360
Sync conversions to Google Campaign Manager 360 to achieve stronger return on ad spend (ROAS).
Export audiences and events from your Data Cloud to AppsFlyer for tracking and targeting.
Visually build segments in GrowthLoop and export them to a Microsoft Excel file.