Facebook Ads
Coming Soon

Facebook Ads

Connect audiences from your data warehouse to Facebook, Instagram, and WhatsApp using Facebook Ads.

How GrowthLoop and 

Facebook Ads

 works

Send customer lists from your Data Warehouse to Facebook Ads in one click and always keep them in sync. Your lists can be sent to target Facebook, Instagram, and WhatsApp advertising.

Common Use Cases

  1. Best Customer Lookalikes — Export lists of your best customers to Facebook Ads to find “similar” users to acquire.
  2. Churn Re-activation — Export lists of churned customers you are trying to win back based on what they purchased in the past.
  3. Free to Paid Conversion — Export lists of free sign-ups you are trying to convert to paid customers.
  4. Upsell Non-Email Openers — The majority of your customers don’t read your emails, unfortunately. For those non-readers, get in front of them on Facebook for cross-selling and upselling to new products.

How it Works

  1. Create an audience in GrowthLoop.
  2. Every 15 minutes, we'll generate an updated version of your customer list and send it to Facebook Ads.
  3. At the same time, GrowthLoop will remove users from your audience that no longer qualify and add newly qualified users.
  4. Facebook Ads will match users with their database and create a Custom Audience.
  5. You can see all your Facebook Ads audiences in your Audience Manager.
  6. When you create a campaign in Facebook Ads, you can select your Custom Audience for targeting.

GrowthLoop is a Snowflake Technology Partner

See how leading companies use Flywheel with 

Facebook Ads

No items found.

Relevant Blog Posts

No items found.

Looking for guidance on your Data Warehouse?

Supercharge your favorite marketing and sales tools with intelligent customer audiences built in BigQuery, Snowflake, or Redshift.

Get Demo

Facebook Ads

Connect audiences from your data warehouse to Facebook, Instagram, and WhatsApp using Facebook Ads.

Try GrowthLoop and Facebook Ads

Why use GrowthLoop and Facebook Ads?

Facebook Ads, also called Meta Ads, is a marketing channel that serves ads on Meta-owned products, including Facebook, Instagram, and WhatsApp. Meta platforms are among the most popular places to advertise, with over 3 billion people accessing their products every day. Integrating GrowthLoop with your Facebook Ads account allows you to send your customer lists to Meta’s system, and lets you sync your audiences across those platforms. 

After syncing, GrowthLoop will generate an updated version of your customer list and automatically send it to Facebook Ads.

Common use cases for GrowthLoop and Facebook Ads

Common use cases for a GrowthLoop and Facebook Ads integration include:

Suppress existing customers from Facebook ads

Export lists of your customers to create suppression lists and avoid spending Meta ad dollars on people who have already purchased from you.

Find lookalike customers on Facebook

Export lists of your best customers to Facebook Ads to find “similar” users on Meta’s platforms.

Reactivate churned customers

Export lists of churned customers you are trying to win back and target them with ads based on what they purchased in the past.

Convert customers from free to paid

Export lists of free sign-ups you are trying to convert to paid customers.

Upsell non-email openers on Facebook

Export lists of customers who don’t read your emails and reach out to them on Facebook for cross-selling and upselling to new products.

How to set up GrowthLoop and Facebook Ads

GrowthLoop can integrate with Facebook Ads out of the box. All you need to do is create your Customer List and send it to Facebook through GrowthLoop’s platform.

Step 1

Ensure you have an audience in GrowthLoop and a business account with Facebook Ads.

Step 2

Go to Destinations in the GrowthLoop platform.

Step 3

Select Meta / Facebook Ads.

Step 4

When prompted, log into the Facebook account associated with your Facebook Ads account.

Step 5

Configure the Destination based on your needs (select sync frequency and specific ad accounts).

Step 6

Once you link the accounts, select the audience you created and export it to Facebook Ads. 

Step 7

Select your campaign type, export schedule (how often you want the audience to export), and personalization fields. 

Step 8

Export your audience to Facebook. To ensure the export worked, navigate to the Audiences tool on your Facebook Ad account. You can locate this by typing “audiences” into the quick search tool located at the bottom of your Facebook Ad account.

See more step-by-step detail in GrowthLoop’s Facebook Ads documentation.

Similar destinations

Don’t see a destination you need? Check out our full list or request a new destination.

Advertising

StackAdapt

Connecting StackAdapt with your GrowthLoop instance allows you to create and manage campaigns using programmatic ad content on a variety of channels.

Advertising

DV360

Export your GrowthLoop audiences to DV360, or Display & Video 360, and target key segments across Google's vast ecosystem of advertising channels.

Advertising

Google Ad Manager (GAM)

Export your GrowthLoop audiences to Google’s suite of ad management tools to target customers across your network.

Advertising

Criteo

Export audiences from your Data Warehouse to Criteo to better target them across Criteo's ad network.

Email Marketing

Klaviyo

Export customer lists from your Data Warehouse to Klaviyo to engage them with email.

Email Marketing

Marketo

Connect GrowthLoop and Marketo to send audiences from your data warehouse to use as leads in marketing campaigns.

Email Marketing

Braze

Export customer lists from your data warehouse to Braze to engage them with email and push notifications.

Email Marketing

Sailthru

Export customer lists from your Data Warehouse to Sailthru to engage them with email.

Sales & CRM

Pipedrive

Export customer and lead lists from your Data Warehouse to Pipedrive to engage them with sales outreach.

Sales & CRM

Salesforce

Integrate Salesforce with GrowthLoop to take advantage of the sales and marketing tools using your data.

Sales & CRM

Microsoft Dynamics

Export customer and lead lists from your Data Warehouse to Microsoft Dynamics to engage them with sales outreach.

Sales & CRM

Salesforce Marketing Cloud

Export customer and lead lists from your data warehouse to Salesforce Marketing Cloud’s (SFMC) suite of tools to engage your audiences.

Customer Success

Intercom

Export customer lists from your Data Warehouse to Intercom for targeting with push notifications and for customer service.

Customer Success

Zendesk

Export customer lists from your Data Warehouse to Zendesk for targeting with push notifications and for customer service.

Customer Success

Qualtrics

Export audiences from your Data Warehouse to deploy surveys to the right customer segment.

Customer Success

Shopify

Sync customer and catalog data from your data cloud with Shopify.

Product Management

Launch Darkly

Export customer lists from your Data Warehouse to Launch Darkly to target product testing for particular user segments.

Product Management

Azure Blob Storage

Export audiences from your Data Warehouse to Azure Blob Storage Buckets for analysis and use in offline marketing channels.

Product Management

Amazon S3

Export audiences from your Data Warehouse to Amazon S3 Buckets for analysis and use is offline marketing channels.

Product Management

SFTP

Export audiences from your Data Cloud to an SFTP for use in downstream campaigns.

Improve campaign ROI with accurate, more targeted audiences.

Learn how to grow campaign revenue by syncing audience segments across dozens of marketing destinations and creating targeted cross-channel customer journeys.

Explore your use case with a demo