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Audiences
Audiences

Create smarter audiences, faster


Put the power of audience segmentation back in marketers’ hands. The GrowthLoop Compound Marketing Engine helps you build accurate and relevant audiences that accelerate campaign ROI, all without engineering support.

See how it works

The world’s leading enterprises trust GrowthLoop and compound marketing to accelerate their growth.

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Audience-building magic, courtesy of Audience Agent

Audience Agent helps marketers build precise, high-impact segments in seconds — powered by your data, guided by your goals, and always under your control.

Explore AI Studio

Build, customize, and activate audience segments your way


  • Audience Suggestions

    Audience Agent never sleeps. It’s constantly analyzing your data, uncovering high-impact segments, and suggesting audiences, like an always-on analyst who knows your customers inside and out.

  • Intuitive building and editing

    Easily build and refine audiences — no SQL required. With an intuitive text-based editor, marketers have complete control to fine-tune every segment until it’s exactly right.

  • Templates

    Launch your campaigns faster with pre-built audience templates. Save your tried-and-true audience segments to drive consistent ROI in your marketing campaigns.

Your first-party data is gold.
Use it to drive growth.

The GrowthLoop Compound Marketing Engine powers precise audience creation directly from your first-party data — no copies, no silos. With always-fresh customer insights in your cloud, you can build and activate real-time audience segments that drive better results.

Retail and CPG

Build highly targeted cross-sell segments for advertisers on your retail media network. Target seasonal shoppers with early-access promotions based on their product preferences.

Finance

Upsell investment products to long-term banking customers through targeted emails and in-app messages. Cross-sell credit cards to high-credit customers with targeted, pre-approved offers.

Media and entertainment

Retarget event attendees with exclusive early-bird deals and highlight reels. Create audiences of churned streaming customers and win them back with new show promos and discounts.

Tech

Segment customers by most-used features and change the in-app experience to serve up their favorite features first. Target highly engaged prospects with a free trial offer on social media ad platforms.

Intelligent audience segmentation for every industry


Event collection

GrowthLoop activates the event data you’ve collected and stored in your warehouse — via partners like MetaRouter — so you can build audiences with a real-time view of customer behavior.

Seamlessly ingest customer data

Ingest, organize, unify, and activate data from multiple sources — no engineering needed. With your cloud always up to date, your audiences stay precise, relevant, and ready to activate.

Data syncs

GrowthLoop provides automated syncing between marketing channels and your data cloud, ensuring marketing platforms are always acting on the freshest customer data — without manual intervention or engineering support.

Customer story

How Indeed achieves same-day campaign launches with GrowthLoop

Read Case Study

Discover how Indeed transformed marketing workflows to launch campaigns in a single day and drive measurable impact. The world’s largest job site, Indeed connects millions of job seekers and employers daily. Their global marketing team focuses on delivering timely, personalized campaigns to engage job seekers effectively.

8x

Campaign velocity

683 Million

Customer records

1 day

Campaign launch time

What our customers say about us

  • 5.0 out of 5

    Helps organize and slice massive amounts of data

    We do a lot of campaign building to target individuals who meet a specified criteria. GrowthLoop takes a process that is very time consuming, upwards of an hour, down to almost nothing, less than 10 minutes! It is incredibly intuitive and easy to use, and you don't need a lot of background or training in order to be proficient with it. I build multiple campaigns a week and use GrowthLoop for almost all of them!

    Loren D.Technical Solutions Manager
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  • 5.0 out of 5

    Simple, Effective and Powerful

    Growthloop has been a very helpful tool in how we utilize our database. It has helped us tremendously in tapping into our database while integrating with all the services/platforms we use (email & paid advertising). The platform is very easy to use and we have been able to train multiple team members with non-technical backgrounds on how to use it, which they have been able to grasp in a very short amout of time.

    Shivam L.Sr. Digital Marketing Manager
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  • 5.0 out of 5

    Solid, All-in-One Tool for Audience Building

    Building/sizing real-time audiences and exporting to performance marketing platforms like Meta and LinkedIn is a breeze thanks to GrowthLoop. What used to take a painfully long time - and was only limited to static lists - is now a thing of the past. It has improved the efficiency and effectiveness of our paid advertising efforts as we're now ensuring the right messages are getting in front of the right users.

    Ryan S.Sr. Paid Marketing Manager
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  • 5.0 out of 5

    GrowthLoop has made our data more accessible to more users

    Growthloop has made it a lot easier for people who aren't proficient in SQL to set up their own lists. Growthloop has also helped limit the number of queries and data extensions we need to create for each send. We can set up all the list logic within Growthloop so that less needs to be done within Salesforce Marketing Cloud. Implementation and ongoing support have been great as well, the whole Growthloop team is very helpful.

    Andrew B.Digital Marketing Manager
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  • 5.0 out of 5

    Easily build audiences across channels and teams

    We love how easy it is to use GrowthLoop. As a result, we don't need to spend a lot of time training our users or writing lengthy training documentation. Insead, we can give a brief overview of the tool and our teams can easily begin creating audiences on their own.

    Rachel H.Technical Program Manager
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