GrowthLoop resources all in one place
Learn about compound marketing and the power of combining your data cloud with agentic AI. Find blog posts, knowledgebase articles, webinars, eBooks, events, and more.
Blogs
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MarketingWhy marketing experiments fail and how causal data delivers clarity and confidence
Learn why most marketers struggle with campaign testing and what successful teams are doing differently based on industry research.
AIThe agentic marketing trap: Why scaling correlations is not the same as driving outcomes
AI agents are great at spotting correlations, but not causation. Learn why agentic marketing must be grounded in causal reasoning to drive real growth.
MarketingNew research: Marketing’s AI era has a data problem
Get the latest research from the 2026 AI and Marketing Performance Index, a data-driven study on how best-in-class marketing teams operate.
ProductIntroducing Composable AI Decisioning: The best outcome for every customer, every time
Learn how the GrowthLoop Composable AI Decisioning platform helps marketers improve customer personalization and marketing performance.
From Data to DecisioningHow to overcome common hurdles when adopting AI decisioning tools
AI decisioning isn't just something you can flip on. Learn the common hurdles with adoption and how to overcome them.
AIWhy marketing teams need an agentic context graph for AI success
Unlock AI's full potential with an agentic context graph — a structured memory layer that tracks causal customer journeys and improves every campaign.
University
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AIAgentic marketing
Learn how agentic marketing empowers organizations to grow revenue by driving ongoing personalization and campaign optimization at scale.
Commerce mediaCommerce media network (CMN)
Learn how CMNs increase advertisers’ ROI and create high-margin revenue streams for your first-party data.
category-cdpData clean room
Data clean room
- category-identity-resolution
Deterministic vs. probabilistic matching
Deterministic vs. probabilistic matching
- category-identity-resolution
Data governance
Data governance
- category-identity-resolution
Identity graph
Identity graph
Webinars
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Expert insightsMartech for 2026: Why AI success starts with data
In this Martech for 2026 interview, Scott Brinker and Frans Riemersma chat with Rebecca Corliss of GrowthLoop to discuss the AI readiness gap.
Product demosHow to build a composable commerce media network that drives advertiser revenue
Learn how modern commerce media teams leverage AI to unlock the value of their first-party data.
Expert insightsThe agentic marketing organization: Building a foundation for your AI future
Join our expert panel of marketing and data leaders as they discuss their real-world experience and advice on rethinking their organization, team structure, roles, and workflows for an agentic future.
Expert insightsBridging the gap: Next Vacay's quest for effective data activation
Data activation helps Next Vacay find bargains for customers and reach them with deals. Listen as Naveen Dittakavi shares how he navigates data challenges.
Expert insightsExploring trends in the Modern Marketing Data Stack Report with Tim Fletcher
Data activation helps Next Vacay find bargains for customers and reach them with deals. Listen as Naveen Dittakavi shares how he navigates data challenges.
- Expert insights
Decoding the martech maze: Building your marketing stack with Maria Davlantes
Can your martech tools scale with you? Listen as Maria Davlantes discusses the hybrid stack in martech and how to leverage tools to enhance your strategies.
Whitepapers and E-Books
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eBookThe composable AI data stack: A blueprint for 2026
Build a composable, AI-ready data stack for 2026 that's centered on first-party data in the cloud, with identity, governance, activation, and agentic intelligence.
TemplatesIs your tech stack ready for 2026?
This worksheet will help you assess your current stack and organize goals for 2026, allowing you to create clear objectives that will prepare your team and tech for the agentic AI marketing future.
eBookThe composable commerce media network
To remain competitive, both retail and non-retail enterprises under revenue pressure are building networks to unlock the treasure trove of first-party data they’ve amassed.
WhitepaperThe agentic marketing organization: Transforming your team and technology for an AI future
Learn about the marketing orgs of the future. To get ahead, stay ahead, and capture the full potential of your marketing team, we’ve created a framework and roadmap to help you build your new agentic operating model.
TemplatesDownload a free CDP RFP template
Start your customer data platform search with a comprehensive CDP RFP template that includes 75+ criteria across crucial categories.
eBookData transformation starter kit
If you’re a marketing or data leader hungry for a better, more unified approach to data, this eBook is for you. With best practices and hands-on next steps to help you get started, this guide will help you chart a unique path to data transformation.
Events
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GrowthLoop EventsMLS All-Star Game Suite with GrowthLoop
Join GrowthLoop for an exclusive MLS All-Star Game suite experience in Charlotte on July 29. Enjoy premium seating, food and beverages, and networking with fellow data leaders. RSVP by July 24.
GrowthLoop EventsCommerce Media Leaders Dinner — April 13 in NYC
Exclusive Commerce Media Leaders Dinner — April 13th
ConventionsRetail Leaders Happy Hour at NEXT 2026
Don’t miss the chance to connect with our team in Las Vegas. Schedule a meeting to discuss your unique challenges and discover how GrowthLoop can help you harness the power of your data. Whether you're looking to accelerate your retail media network, democratize data cloud access, optimize AI investments, or unlock new opportunities with first-party data, we’re here to help.
GrowthLoop EventsKicking Off Snowflake SKO—Together
GrowthLoop is excited to welcome the Snowflake team to Portland with a relaxed, come-as-you-are reception before the week officially begins.
GrowthLoop EventsCommerce Media Leaders Luncheon — Jan. 12 at NRF 2026
Commerce Media Leaders Luncheon — Jan. 12 at NRF 2026
GrowthLoop EventsFirst-Party Data Activation Book
Invitation Only: Get Your Copy of First-Party Data Activation Book
