How Indeed achieves same-day campaign launches with GrowthLoop
Discover how Indeed transformed marketing workflows to launch campaigns in a single day and drive measurable impact.
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The world’s largest job site, Indeed connects millions of job seekers and employers daily. Their global marketing team focuses on delivering timely, personalized campaigns to engage job seekers effectively.
From manual processes to marketing precision
Before GrowthLoop, Indeed’s marketing team faced slow, manual workflows that stretched campaign launch times to over 3.5 months. Marketers struggled to respond quickly to opportunities and lacked the tools to measure performance effectively.
Disconnected tools slowed everything down
Indeed’s marketing team faced significant roadblocks that hampered their ability to execute campaigns efficiently. Siloed systems created collaboration challenges, as marketers couldn’t access consistent metrics or seamlessly share data across teams. Even basic tasks, such as defining audience segments, required support from analysts or engineers, causing bottlenecks at every step.
These inefficiencies led to prolonged campaign timelines, leaving the team unable to capitalize on opportunities or quickly adjust to market changes.
Streamlining campaigns with GrowthLoop
GrowthLoop transformed Indeed’s marketing operations by introducing a self-serve platform that empowered marketers to take control of the entire campaign process. With GrowthLoop, marketers could create and define audience segments in minutes, eliminating their reliance on technical teams. Campaigns that once took months to execute could now be launched the same day.
Additionally, GrowthLoop provided real-time insights that allowed teams to optimize performance continuously. This shift not only accelerated campaign timelines but also boosted marketers’ confidence to explore creative ideas without technical hurdles.
8x faster campaigns and measurable results
GrowthLoop delivered rapid execution, precise targeting, and significant efficiency gains for Indeed.
- Optimized audience targeting - Precision across 683 million customer records.
- Accelerated campaign agility - An 8x increase in campaign velocity.
- Efficiency gains - Campaigns that once took 3.5 months now launch in a single day.
Learn how GrowthLoop can help you meet your goals
Get in touch with our team to learn how you can use GrowthLoop to activate data from your data warehouse to drive more revenue.