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Hubspot

Connect GrowthLoop to your HubSpot instance to take advantage of HubSpot’s content management, social media marketing, web analytics, and SEO tools.

Documentation

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How GrowthLoop and

Hubspot

works

Send customer and lead lists from your Data Warehouse to Hubspot in one click and always keep them in sync.

Common Use Cases

Web Form Lead Routing — Route key leads to Hubspot from your Data Warehouse.
Churned Customer Re-engagement — Identify churned customers that are interacting with your platforms, and send new opportunities to sales reps to re-engage the former customer.
High Potential Lead Routing — Identify leads and customers with high potential to buy big ticket items, and route those as opportunities every day to sales reps.

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Common use cases for

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Destinations

Sales & CRM

Hubspot

Connect GrowthLoop to your HubSpot instance to take advantage of HubSpot’s content management, social media marketing, web analytics, and SEO tools.

Try GrowthLoop and Hubspot

Why use GrowthLoop and Hubspot?

HubSpot is an “all-in-one” marketing and data activation platform and customer relationship management (CRM) tool that offers multiple services, called “hubs” for various business needs. These hubs include, Marketing Hub, Sales Hub, Service Hub, Content Hub, Operations Hub, and Commerce Hub. These tools allow you to create social media marketing, landing pages, analytics reporting, and more.

Integrating HubSpot with your GrowthLoop allows you to create audiences from a single source of truth in the data cloud and send those audiences to HubSpot. You can then activate the audiences across the solutions HubSpot offers, including its AI tools, reporting tools, and email marketing tools.

Common use cases for GrowthLoop and Hubspot

Common use cases for a GrowthLoop and Hubspot integration include:

Route web form leads

If your web form leads populate in your data warehouse, you can route those key leads to Salesforce from your data warehouse.

Re-engage churned customers

Identify churned customers that interact with your platforms and channels, and send new opportunities to sales reps to re-engage the former customer.

Route high-potential leads

Identify leads and customers with high potential to buy big ticket items, and route those as opportunities to sales reps every day.

Create loyalty offers for engaged customers

Build a list of highly engaged email subscribers, and prompt sales teams to send an exclusive offer to these engaged customers.

How to set up GrowthLoop and Hubspot

GrowthLoop can export audiences to Hubspot to use in marketing campaigns. To get started, you'll need an audience in GrowthLoop and a HubSpot account.

Step 1

Go to Destinations in the GrowthLoop platform.

Step 2

Search for and select HubSpot.

Step 3

Sign into HubSpot with the HubSpot account you are using.

Step 4

Choose the GrowthLoop account you wish to connect to HubSpot when prompted.

Step 5

Click Connect app.

Step 6

Configure the Destination based on your needs. Choose a Name for the destination to help you find it later, and set the Sync frequency.

Step 7

Click Create.

Step 8

After connecting the accounts, navigate to the Audience you wish to export and set up the export. Select the options you need for Export name, Export schedule, User consent mappings, and any Match Field Settings.

Step 9

To see your audience in Hubspot, navigate to the CRM tab in the sidebar and click Lists.

See more step-by-step detail in GrowthLoop’s Hubspot documentation.

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