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Why use GrowthLoop and BigQuery?

BigQuery is a Google Cloud Platform-based data warehouse solution, which offers tools to store, analyze, and share data for organizations. Google is a leader in data analytics tools and has a strong track record. Using BigQuery gives your existing tools access to your data stack, providing fast time-to-value. 

Connecting your GrowthLoop account to your BigQuery data warehouse allows you to create and manage audiences using GrowthLoop’s tools, and then store them or send them to other tools for all of your marketing needs.

GrowthLoop is a BigQuery Partner, and GrowthLoop is available on the Google Cloud Marketplace.

Common use cases for GrowthLoop and BigQuery

How to set up GrowthLoop and BigQuery

Connecting these two solutions allows you to visually build segments in GrowthLoop, and sync them to a BigQuery table. To get started, you'll need an audience in GrowthLoop, a BigQuery data warehouse with a dataset, a BigQuery service account, and a BigQuery JSON key.

Step 1

In BigQuery, do a quick search for the Service Accounts settings page. Click + Create Service Account

Step 2

Enter an Account Name and Account Description that will help your teams identify this account later. Make a note of the Account Name.

Step 3

Give your account Editor access to BigQuery.

Step 4

Return to the Service Accounts page and click your new service account in the list.

Step 5

Select the Keys tab and click Create new key. Select JSON and click Create. Save the file somewhere you can find it later.

Step 6

Go to Destinations in the GrowthLoop platform.

Step 7

Search for and select BigQuery.

Step 8

Configure the Destination based on your needs. Enter the Dataset you want to use. Copy and paste the JSON file into the Credentials field. Choose the Columns to export.

Step 9

Click Create to connect the accounts. You can verify the connection by checking the Destinations page in GrowthLoop.

See more step-by-step detail in GrowthLoop’s BigQuery documentation.

Amazon S3

Export audiences from your Data Warehouse to Amazon S3 Buckets for analysis and use is offline marketing channels.

Learn more

DV360

Export your GrowthLoop audiences to DV360, or Display & Video 360, and target key segments across Google's vast ecosystem of advertising channels.

Learn more

Google Ads

Connect GrowthLoop to your Google Ads account to put ads in front of your customers on Google Search, Shopping, and YouTube.

Learn more

Google Cloud Storage

Export audiences from your Data Warehouse to Google Cloud Storage Buckets for analysis and use is offline marketing channels.

Learn more

Hubspot

Connect GrowthLoop to your HubSpot instance to take advantage of HubSpot’s content management, social media marketing, web analytics, and SEO tools.

Learn more

Iterable

Sync customer and lead lists to Iterable from your data warehouse to send marketing campaigns based on the customer behavior you track in the cloud.

Learn more

LinkedIn Ads

Export audiences from your Data Warehouse to LinkedIn Ads and re-engage with your customers as they browse their professional Network.

Learn more

Pinterest Ads

Export audiences from your Data Warehouse to Pinterest Ads and re-engage with your customers as they browse Pins.

Learn more

Salesforce

Integrate Salesforce with GrowthLoop to take advantage of the sales and marketing tools using your data.

Learn more

Snapchat Ads

Learn more

TikTok for Business

Connect GrowthLoop to your TikTok for Business account to target audiences with personalized video ads and hashtag-based campaigns.

Learn more

Amazon S3

Export audiences from your Data Warehouse to Amazon S3 Buckets for analysis and use is offline marketing channels.

Learn more

DV360

Export your GrowthLoop audiences to DV360, or Display & Video 360, and target key segments across Google's vast ecosystem of advertising channels.

Learn more

Google Ads

Connect GrowthLoop to your Google Ads account to put ads in front of your customers on Google Search, Shopping, and YouTube.

Learn more

Google Cloud Storage

Export audiences from your Data Warehouse to Google Cloud Storage Buckets for analysis and use is offline marketing channels.

Learn more

Hubspot

Connect GrowthLoop to your HubSpot instance to take advantage of HubSpot’s content management, social media marketing, web analytics, and SEO tools.

Learn more

Iterable

Sync customer and lead lists to Iterable from your data warehouse to send marketing campaigns based on the customer behavior you track in the cloud.

Learn more

LinkedIn Ads

Export audiences from your Data Warehouse to LinkedIn Ads and re-engage with your customers as they browse their professional Network.

Learn more

Pinterest Ads

Export audiences from your Data Warehouse to Pinterest Ads and re-engage with your customers as they browse Pins.

Learn more

Salesforce

Integrate Salesforce with GrowthLoop to take advantage of the sales and marketing tools using your data.

Learn more

Snapchat Ads

Learn more

TikTok for Business

Connect GrowthLoop to your TikTok for Business account to target audiences with personalized video ads and hashtag-based campaigns.

Learn more

Other Resources

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