Marketing

Financial

Engage high value customers who don’t have a premium subscription and upsell them with Facebook Ads

Upsell high-value customers who have not upgraded to a premium subscription.

Try GrowthLoop

Supercharge

Facebook Ads

Flywheel

with your customer data.

How it Works

Goal

Create an audience of high value customers and show them a Facebook Ad that encourages them to upgrade to a premium subscription.

How you do it

Setup your Data Warehouse as a Source in GrowthLoop
Setup your customers table from Data Warehouse
Activate Facebook Ads as a destination
Create an audience in GrowthLoop
Select users who have spent more than $600 in their lifetime
Select users who are not premium customers
Export to Facebook Ads
Navigate to Facebook Audience Manager. Your audience will take 2-4 hours to fully populate.
Your audience will continue to load to Facebook Ads every day with updates.
Create a Facebook Ad product ad campaign to engage these users to upgrade to a premium subscription.

‍

Documentation

How to Guide

See how leading companies use Flywheel for this use case.

No items found.

Similar Recipes

Re-engage churned customers via email with a special offer

Some customers will churn. That is the reality of business. However, with GrowthLoop, you can easily create an audience of churned customers and send them a special offer via Mailchimp to win back!

Winback your lost trial leads with an offer on Facebook

Don't forget about your free trial leads that didn't upgrade. Retarget them on Facebook with a special offer to persuade them to come back and convert!

Acquire customers that look like your best customers with Google Ads

Send your top customer lists from BigQuery to Google Ads and use the power of Google's data to find customers that look like them.

Re-engage users that fell off your Sign Up Flow Months Ago

Many of your potential customers never make it through the sign up flow. Once they haven't finished sign up within 7 days they likely won't read your emails either. However, these users are still valuable and you can still reach them with GrowthLoop. Re-engage them through Facebook Ads to remind them to complete sign up.

Reach customers that don't read your emails

Over half your customers never read your emails. Get in front of the customers that never read your emails with Facebook Ads.

Send a reminder email to users who have installed the app and registered an account, but have not yet completed the verification step.

Some users fall short of the onboarding process. Send a reminder email via Braze to users who have installed the app and registered an account, but have not yet completed the verification step.

Engage users who have purchased in the past, but have not purchased and opened an email in last 30 days via Braze Email

Don't let user engagement slow down. Create an always-on churn prevention program for customers who have not purchased or opened an email in the last 30 days.

Engage Android users who are likely to churn and have not opened an email in last 30 days via Braze Email

Your android users are valuable to your business. Identify the ones who are likely to churn and send them an engaging email via Braze!

Re-engage users who have never purchased / sold before, and have not opened an email in the last 30 days via Braze Email

Identify dormant users before they churn and route them to Braze for email re-engagement.

Re-engage abandon cart users without purchase in the last 30 days with Braze Email

Identify your high purchase intent users before they churn. Let them know they still have items in their cart with Braze Email.

Encourage opposing fans living close to your stadium to purchase a ticket when their team is in town on Facebook

Not everyone who lives close to your stadium is a fan. Encourage them to come to a game when their team is playing against yours!

Encourage attendees to buy a ticket to an upcoming game on Facebook

Send a Facebook Ad to fans that encourages them to attend another game before the season ends!

Create Salesforce opportunities from fans with high propensity to buy season tickets

Automatically identify the fans that are likely to purchase season tickets and add them as Salesforce Opportunities for sales to engage.

Re-engage churned package ticket holders in Salesforce

Identify churned season ticket holders that are attending upcoming games to re-engage them for a better package.

Send in App Discounts to Lapsed Customers with Intercom

When your customers have lapsed and they come back to your website or app it might be your last chance to engage them. Show lapsed customers some love by providing a discount notification when they sign into your app or website with Intercom.

Change In App Experience based on Customer Segment

Show your top customers different in app experiences based on their customer segment with LaunchDarkly.