📣 GrowthLoop recognized as "One to Watch" in Snowflake's 2026 Modern Marketing Data Stack Report. Learn more here!

DestinationsMarketo

Marketo

Why use GrowthLoop and Marketo?

Marketo is an Adobe-owned marketing automation platform that offers marketing segmentation, analytics, and generative AI tools. Marketo’s tools focus on nurturing leads and using analytics to further sales. 

Connecting GrowthLoop to your Marketo instance allows you to use your GrowthLoop audiences to help sales teams launch campaigns to generate leads,. It also gives you the power to sync your audience data with Marketo’s analytics tools. 

After exporting an audience from GrowthLoop, Marketo will match users from that audience with their database leads as a Smart List. Then, when you create a campaign in Marketo, you can select that Smart List for targeting your email campaign.

Common use cases for GrowthLoop and Marketo

How to set up GrowthLoop and Marketo

Send customer lists from GrowthLoop to Marketo in one click and always keep them in sync. Your lists can be sent to target email campaigns in Marketo. To get started, you'll need an audience in GrowthLoop and a Marketo account.

Step 1

Use Marketo’s tools to create an API access token. Locate and save the Client ID and Client Secret for a later step.

Step 2

Locate your Marketo Rest Endpoint. Copy and paste the Endpoint URL to a text file, and delete ‘/rest’ from the end. 

Step 3

Go to Destinations in the GrowthLoop platform.

Step 4

Select Marketo.

Step 5

Configure the Destination based on your needs. Select sync frequency and input the API key’s Client ID and Client Secret, and the Instance URL (Without ‘/rest’).

Step 6

After you link the accounts, select the audience you created and export it to Experience Platform.

See more step-by-step detail in GrowthLoop’s Marketo documentation.

TikTok for Business

Connect GrowthLoop to your TikTok for Business account to target audiences with personalized video ads and hashtag-based campaigns.

Learn more

Salesforce

Integrate Salesforce with GrowthLoop to take advantage of the sales and marketing tools using your data.

Learn more

Iterable

Sync customer and lead lists to Iterable from your data warehouse to send marketing campaigns based on the customer behavior you track in the cloud.

Learn more

Hubspot

Connect GrowthLoop to your HubSpot instance to take advantage of HubSpot’s content management, social media marketing, web analytics, and SEO tools.

Learn more

Snapchat Ads

Learn more

Pinterest Ads

Export audiences from your Data Warehouse to Pinterest Ads and re-engage with your customers as they browse Pins.

Learn more

LinkedIn Ads

Export audiences from your Data Warehouse to LinkedIn Ads and re-engage with your customers as they browse their professional Network.

Learn more

Google Cloud Storage

Export audiences from your Data Warehouse to Google Cloud Storage Buckets for analysis and use is offline marketing channels.

Learn more

Google Ads

Connect GrowthLoop to your Google Ads account to put ads in front of your customers on Google Search, Shopping, and YouTube.

Learn more

DV360

Export your GrowthLoop audiences to DV360, or Display & Video 360, and target key segments across Google's vast ecosystem of advertising channels.

Learn more

Amazon S3

Export audiences from your Data Warehouse to Amazon S3 Buckets for analysis and use is offline marketing channels.

Learn more

TikTok for Business

Connect GrowthLoop to your TikTok for Business account to target audiences with personalized video ads and hashtag-based campaigns.

Learn more

Salesforce

Integrate Salesforce with GrowthLoop to take advantage of the sales and marketing tools using your data.

Learn more

Iterable

Sync customer and lead lists to Iterable from your data warehouse to send marketing campaigns based on the customer behavior you track in the cloud.

Learn more

Hubspot

Connect GrowthLoop to your HubSpot instance to take advantage of HubSpot’s content management, social media marketing, web analytics, and SEO tools.

Learn more

Snapchat Ads

Learn more

Pinterest Ads

Export audiences from your Data Warehouse to Pinterest Ads and re-engage with your customers as they browse Pins.

Learn more

LinkedIn Ads

Export audiences from your Data Warehouse to LinkedIn Ads and re-engage with your customers as they browse their professional Network.

Learn more

Google Cloud Storage

Export audiences from your Data Warehouse to Google Cloud Storage Buckets for analysis and use is offline marketing channels.

Learn more

Google Ads

Connect GrowthLoop to your Google Ads account to put ads in front of your customers on Google Search, Shopping, and YouTube.

Learn more

DV360

Export your GrowthLoop audiences to DV360, or Display & Video 360, and target key segments across Google's vast ecosystem of advertising channels.

Learn more

Amazon S3

Export audiences from your Data Warehouse to Amazon S3 Buckets for analysis and use is offline marketing channels.

Learn more

Other Resources

Get in Touch

Improve campaign ROI with accurate, more targeted audiences.

Learn how to grow campaign revenue by syncing audience segments across dozens of marketing destinations and creating targeted cross-channel customer journeys.

Explore your use case with a demo