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DestinationsBraze

Braze

Why use GrowthLoop and Braze?

Braze is a cross-channel customer engagement platform that enables customer journey orchestration. It offers features to help craft personalized experiences for customers, and tools to send those experiences to where your customers already are (like email and text). 

Integrating GrowthLoop with your Braze instance allows you to sync your audiences with Braze campaigns without having to copy customer data to Braze, and helps unlock Braze’s features faster. This lets your marketing teams use any Channels or Tools alongside Braze seamlessly.

After syncing, GrowthLoop will generate an updated version of your customer list and automatically export it to Braze.

GrowthLoop is an official Braze Technology Partner. You can read more about our partnership here.

Common use cases for GrowthLoop and Braze

How to set up GrowthLoop and Braze

Before integrating Braze and GrowthLoop, you'll need an audience in GrowthLoop and Braze REST API Key (we recommend creating a new API key for this).

Step 1

Locate the Braze API URL in the Braze platform under Manage Settings > SDK Endpoint. Then open the Braze API Overview website, locate your endpoint, and copy the API URL that matches your Braze URL.

Step 2

Go to Destinations in the GrowthLoop platform. Select Braze.

Step 3

Configure the Destination based on your needs (select sync frequency and the API key).

Step 4

Once you link the accounts, select the audience you created and export it to Braze. 

Step 5

Select your campaign type, export schedule (how often you want the audience to export), and personalization fields. 

Step 6

Export your audience to Braze. To check your audience in the Braze platform, navigate to Segments, then select Custom Attributes as a filter. Look at the options within Customer Attributes and find the audience list that you exported.

Step 7

Configure Braze to use the data from GrowthLoop. To learn more about this integration, see our Integration Guide.

See more step-by-step detail in GrowthLoop’s Braze documentation.

Amazon S3

Export audiences from your Data Warehouse to Amazon S3 Buckets for analysis and use is offline marketing channels.

Learn more

DV360

Export your GrowthLoop audiences to DV360, or Display & Video 360, and target key segments across Google's vast ecosystem of advertising channels.

Learn more

Google Ads

Connect GrowthLoop to your Google Ads account to put ads in front of your customers on Google Search, Shopping, and YouTube.

Learn more

Google Cloud Storage

Export audiences from your Data Warehouse to Google Cloud Storage Buckets for analysis and use is offline marketing channels.

Learn more

Hubspot

Connect GrowthLoop to your HubSpot instance to take advantage of HubSpot’s content management, social media marketing, web analytics, and SEO tools.

Learn more

Iterable

Sync customer and lead lists to Iterable from your data warehouse to send marketing campaigns based on the customer behavior you track in the cloud.

Learn more

LinkedIn Ads

Export audiences from your Data Warehouse to LinkedIn Ads and re-engage with your customers as they browse their professional Network.

Learn more

Pinterest Ads

Export audiences from your Data Warehouse to Pinterest Ads and re-engage with your customers as they browse Pins.

Learn more

Salesforce

Integrate Salesforce with GrowthLoop to take advantage of the sales and marketing tools using your data.

Learn more

Snapchat Ads

Learn more

TikTok for Business

Connect GrowthLoop to your TikTok for Business account to target audiences with personalized video ads and hashtag-based campaigns.

Learn more

Amazon S3

Export audiences from your Data Warehouse to Amazon S3 Buckets for analysis and use is offline marketing channels.

Learn more

DV360

Export your GrowthLoop audiences to DV360, or Display & Video 360, and target key segments across Google's vast ecosystem of advertising channels.

Learn more

Google Ads

Connect GrowthLoop to your Google Ads account to put ads in front of your customers on Google Search, Shopping, and YouTube.

Learn more

Google Cloud Storage

Export audiences from your Data Warehouse to Google Cloud Storage Buckets for analysis and use is offline marketing channels.

Learn more

Hubspot

Connect GrowthLoop to your HubSpot instance to take advantage of HubSpot’s content management, social media marketing, web analytics, and SEO tools.

Learn more

Iterable

Sync customer and lead lists to Iterable from your data warehouse to send marketing campaigns based on the customer behavior you track in the cloud.

Learn more

LinkedIn Ads

Export audiences from your Data Warehouse to LinkedIn Ads and re-engage with your customers as they browse their professional Network.

Learn more

Pinterest Ads

Export audiences from your Data Warehouse to Pinterest Ads and re-engage with your customers as they browse Pins.

Learn more

Salesforce

Integrate Salesforce with GrowthLoop to take advantage of the sales and marketing tools using your data.

Learn more

Snapchat Ads

Learn more

TikTok for Business

Connect GrowthLoop to your TikTok for Business account to target audiences with personalized video ads and hashtag-based campaigns.

Learn more

Other Resources

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