GrowthLoop Blog

Can you confidently say that you’ve solved Identity Resolution and have a single view of your customers? Once you do, analyzing and activating your customer data is easy. If you’re not quite there yet, have no fear - you’re not alone! Let’s dive in together on the foundations of Identity Resolution and find out why the data warehouse is the best place to build this foundation, and why CDPs do not give you the full picture.

Mailchimp is available as a destination! Sync your audience from your Data Warehouse to Mailchimp and launch email campaigns in minutes.

Did you know that innovative data and analytics leaders are taking control of their first-party data in their warehouses and moving away from relying on third-party platforms like CDPs? This is why the Modern Customer Data Stack is a top priority for companies.

CDPs are not the Future - Your data warehouse should be your single source of truth and the place where you centralize, segment, and activate your customer data and a first-party data platform works directly off your data warehouse.

The easiest way to Activate your Customer Data: September Release Notes

The easiest way to Activate your Customer Data: August Release Notes

The easiest way to Activate your Customer Data: May Release Notes

Fan data, in its raw form, is a blurry, beautiful mess. By cleaning it up and activating it, you can provide more value and for both your fans and your organization.

Send data from Google BigQuery to Google Ads in under 5 minutes