GrowthLoop Blog
Articles highlighting the power of unified data and tips for activating that data across customer journeys.
Visual Audience Builder
SQL Audience Builder
Share Audiences
Audience Templates
Approvals & Governance
Why AI is the new engine for retail marketing
Explore how AI can help retail marketers optimize campaigns and unlock new revenue through retail media networks.
All Posts
Visual Audience Builder
SQL Audience Builder
Share Audiences
Audience Templates
Approvals & Governance
The Monthly Wheeler: April 2021
April Feature Releases Activate your Customer Data Warehouse
BigQuery x dbt — setting up
How to setup a new dbt project on BigQuery from scratch
DAG Factories — A better way to Airflow
How to build dynamically generated Airflow DAGs with DAG factories
Send data from BigQuery to Facebook Ads in Under 5 Minutes
Send data from BigQuery to Facebook in under 5 minutes
Should I build or buy a CDP?
Weigh the pros and cons of building an in-house solution vs. buying a packaged customer data platform (CDP). Read to the end for a surprise, third option.
Why Build a Customer Audience Platform in your Cloud?
While companies are moving customer data to the Cloud, how do you empower sales & marketing while maintaining customer data privacy?
The Monthly Wheeler: March 2021
March feature releases on the Customer Segmentation Platform for BigQuery
Looking for guidance on your Data Warehouse?
Supercharge your favorite marketing and sales tools with intelligent customer audiences built in BigQuery, Snowflake, or Redshift.