How GrowthLoop &
GrowthLoop sits right on your Databricks Lakehouse. Every customer list you create in GrowthLoop runs a query on Lakehouse. Every audience you save in GrowthLoop is stored in Lakehouse. Unleash the power of Lakehouse for your business teams.
No SQL Required
Your business teams will be able to easily pull customer lists, No SQL Required. They can then export them to key destinations.
Governance in place
Governance is key. Require teams to get approval before exporting customer lists to any destinations.
No Copying Data
Your customer data stays in Lakehouse. No creating data pipelines or copying data for GrowthLoop. Customer segments created in GrowthLoop are stored in Lakehouse as well.
Analytics Access Baked In
Flywheel also stores any metrics and revenue reports on customer segments right in Lakehouse for your analytics team to use.