Darrell Alfonso
, Director of Marketing Strategy & Operations, Indeed Part 2

In this "Marketing, From the Source" episode featuring Darrell Alfonso from Indeed, he discusses the importance of not letting the tools dictate your marketing strategy. He shares tips on how to navigate the various martech tools available and how to find a balance between building a marketing strategy and leveraging the tools to get the most value. Darrell emphasizes the need to understand the customer's journey and find a holistic view of the customer to deliver value through marketing. He also highlights the importance of aligning marketing efforts with business goals and metrics.

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Darrell Alfonso
, Director of Marketing Strategy & Operations, Indeed Part 2

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In this "Marketing, From the Source" episode featuring Darrell Alfonso from Indeed, he discusses the importance of not letting the tools dictate your marketing strategy. He shares tips on how to navigate the various martech tools available and how to find a balance between building a marketing strategy and leveraging the tools to get the most value. Darrell emphasizes the need to understand the customer's journey and find a holistic view of the customer to deliver value through marketing. He also highlights the importance of aligning marketing efforts with business goals and metrics.

Darrell Alfonso
, Director of Marketing Strategy & Operations, Indeed Part 2

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  • Visual Audience Builder

    Visual Audience Builder

  • SQL Audience Builder

    SQL Audience Builder

  • Share Audiences
    Share Audiences
  • Audience Templates
    Audience Templates
  • Approvals and Governance
    Approvals & Governance
Guide: Using the GrowthLoop composable CDP on Snowflake

Guide: Using the GrowthLoop composable CDP on Snowflake

Explore how a composable CDP on top of your Snowflake data cloud will help you build more effective campaigns that reduce churn and improve ROI.

Read Story
Guide: Using the GrowthLoop composable CDP on BigQuery

Guide: Using the GrowthLoop composable CDP on BigQuery

Learn the benefits of building a composable CDP on top of your data warehouse in BigQuery and how brands like Mercari and the Boston Red Sox have used this solution to leverage customer insights for higher ROI.

Read Story
Future-proof your acquisition marketing in a cookieless world with GrowthLoop and MetaRouter

Future-proof your acquisition marketing in a cookieless world with GrowthLoop and MetaRouter

GrowthLoop, the leader in composable Customer Data Platforms (CDP), proudly announces its partnership with MetaRouter, the trailblazers in server-side data infrastructure.

Read Story
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