Use Case Title
Summary text explaining what the use case/recipe does. High-level. Some of these are currently very long, but I think we can shorten them and bring more content lower on the page.
Find different use casesWhy implement this use case?
Give a summary of the justification behind this use case — why is it helpful/why should a team consider adding it to their marketing flow?
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Tools and platforms you need
Data Source
Data source, such as a cloud data warehouse like BigQuery, Snowflake, or Redshift.
Data Activation
Data activation tool, such as a composable CDP (like GrowthLoop).
Ad Platform Destination
Ad platform destination, such as Google Ads, Facebook ads, or DV360.
Data sources you need
List the data sources needed for this particular use case (such as ticket purchases, memberships, etc.)
Memberships
Tickets
Purchases
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How to set up this use case in GrowthLoop
Once you have a DV360 and GrowthLoop account, you will:
Step 1
Link your DV369 account to GrowthLoop to share audience lists (GrowthLoop needs to be listed as a partner account in DV360).
Step 2
Add DV360 as a destination in your GrowthLoop dashboard.
Step 3
Create an audience in GrowthLoop from your organization’s single source of truth data in your cloud data warehouse.
Step 4
Find the audience you want to use and export that audience to DV360.
Step 5
Select your campaign type, export schedule (how often you want the audience to export), and personalization fields.
Step 6
Export the audience to DV360. After that, DV360 will match the synced audience to their database and create a list. In your DV360 dashboard, you’ll be able to select this new list when building campaigns.
Step 7
Link your DV369 account to GrowthLoop to share audience lists (GrowthLoop needs to be listed as a partner account in DV360).
Step 8
Add DV360 as a destination in your GrowthLoop dashboard.
Step 9
Create an audience in GrowthLoop from your organization’s single source of truth data in your cloud data warehouse.
Step 10
Find the audience you want to use and export that audience to DV360.
Step 11
Select your campaign type, export schedule (how often you want the audience to export), and personalization fields.
Step 12
Export the audience to DV360. After that, DV360 will match the synced audience to their database and create a list. In your DV360 dashboard, you’ll be able to select this new list when building campaigns.
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